17 October 2018

wire China 2018 - Success for IWMA

The IWMA enjoyed great success at this year’s wire China - the 8th All China International Wire & Cable Industry Trade Fair – in September. 

The association’s new stand colour palette of Grey, Light Blue and Dark Blue, made its first appearance. As did our new stand uniform!

In total 1,600+ exhibitors, from 31 countries covered an exhibition area of 100,800sqm for both wire & Tube China at the New International Exhibition Centre in Shanghai, an event jointly organised by Messe Dusseldorf GmbH, Messe Düsseldorf China (Shanghai) and the local partners MC-CCPIT – Metallurgical Council of the China Council for the Promotion of International Trade and SECRI – Shanghai Electric Cable Research Institute.  

“The exhibition was a great success for IWMA’ said Executive Manager, Andy Lewis “With the introduction of all new Chinese literature including a fully translated WCN Magazine, translation on the stand design and the excellent local bi-lingual staff, we felt we opened up communications with our Chinese members and potential future members”

Over 50 IWMA International member companies exhibited at wire China and dozens of individual members attended the exhibition. All making great use of the IWMA stand facilities. Over 80 of our members also attended our Taste of Shanghai River Cruise which went down very well with all attending. This gave member companies an excellent opportunity to not only see the sights of the city but to also network with friends, colleagues and clients.

Click on the image below to view images of our week at wire China.

wire China 2018

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